The TMClarity System
TMClarity™ empowers Community Banks to attract more business core deposits and increase non-interest fee income. Our Treasury Management Framework™ supports the transformation of your bank into a world-class provider of Treasury Management services, enhancing sales, implementation, and customer support for your business clients.
TMClarity Framework
The TMClarity Framework™ helps community banks transform Treasury Management departments to their full potential. Our comprehensive and transformative training and business management system leads to greater sales success, higher margins, and increased customer retention in a competitive marketplace.
The Framework is composed of eight key areas in which Treasury Management professionals should achieve proficiency.
Digital Sales
Digital Sales is the process of identifying, nurturing, and converting leads to business development appointments using modern digital sales techniques.
Business Development
Business Development is the process of selling face to face and matching business prospects with the appropriate Treasury Management services.
Business Support Center
Treasury Management services are technology services and you need to use cutting edge technology to support your business customers.
Customer Relations
Manage customer expectations and drive revenues through knowing your customer better.
Metrics
Know your numbers - both your costs and revenues - and know how to calculate them and compare them to peers.
Marketing
Understand what makes your prospects and customers tick and how to find prospects looking for a better TM solution.
Vision & Strategy
Understand the strategy behind a successful Treasury Management practice in your Community Bank.
FAQ's
Explore our Frequently Asked Questions about the TMClarity Framework and Implementer programs.
TMClarity Implementer
Are you looking to develop your Treasury Management department but don't know where to start? Consider the TMClarity Implementer™ program. This program is a DIY solution for Community Banks that have project management skills, but don't know where to start.
Discovery
Identify and record the existing services as a baseline for your future Treasury Management initiatives.
Vision Building
Create a robust, metrics-focused Treasury Management roadmap, outlining the essential steps to achieve "best in class" status.
Implementation
Carry out the vision and fulfill the strategic plan for Treasury Management within the organization.
Training and Best Practices for Treasury Management
We have integrated 30 years of community banking expertise with modern customer support techniques. Our Framework is based on established processes and revolutionizes your bank's business services. This leads to increased non-interest fee income and higher core deposits, while also allowing you to profitably sell Treasury Management services.
Stay in the Loop
Looking for more information on the TMClarity Framework for Community Banks? Or...are you a Treasury Management professional looking for a monthly dose of Treasury Management tips? Subscribe to the TMClarity monthly newsletter.