I was listening to a Gary Vaynerchuk (marketing guru) video the other day and he had an interesting point. At the current rate of AI adoption, his theory is that Google searches may be irrelevant by the year 2030.
That’s just five years away.
In the video (https://youtu.be/WyW_8kMQmJM) he goes through preparing your marketing for the coming reality of end users using AI tools to search instead of a traditional search engine. If that becomes reality, how will your potential prospects find your bank? Find your Treasury Management services? Know how good you are?
Maybe it’s time to take Gary’s advice seriously:
- Look into what it would take to start building your social media efforts.
- Develop in-house skills in video production and photography.
- Train your team to write effective marketing content.
- Build your bank’s following on social media.
At Malzahn Strategic and TMClarity, we’re continuing to develop our social media marketing strategy and content. Right now, we post across YouTube, YouTube Shorts, LinkedIn, Facebook, Instagram, X, and Pinterest. We’re looking at adding TikTok in early 2025.
We won’t be left behind. Will you?
In this month's membership section directly from the TMClarity Framework, we go deep on managing service requests and configuring your ticketing software.
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In this month's paid membership section directly from the TMClarity Framework, we go deep on Service Ticketing and Issue Resolution. If you are a paid Launch Pad member, login using the links in the box below.
